A Few Statistics from GoliathJobs
Did you know that there are 18 million students and 4216 colleges in the US? That number is even greater when you add recent graduates and alumni.
Did you know that college students spend $200 billion annually on consumables? They also have $48 billion in "mad money" or disposable income.
Did you know that there are approximately 22 million businesses in the US and 210 million paid employees?
Did you know that over the past several years, a majority of interns working for various employers went on to full-time positions that were the result of their internship experience? In 2005, 53% of them accepted full-time positions with the same employer.
Did you know that of the 18 million US College students heading back to campus this fall, 17.1 million (95%) use the Internet?
Source: US Census/USA Quickfacts, Dun & Bradstreet, American Council on Education, emarketer, Alloy Marketing + Media, Harris Interactive
Advertising & Marketing. Optional services available through GoliathJobs
Banner Ads - embedding a graphic on our pages, sub-pages & blogs.
This form of online advertising entails embedding an advertisement into our web pages within clear view of our users. Similar to Facebook, we make it a point to not distract the user or stray from the main purpose of the site thus only offering 1 banner ad per page (except for the myDiscounts pages). Because of our visibility, this medium will drive traffic to the advertisers business and website. In addition to premium placements, such as the main landing pages, these advertisements can also be placed on other click-through pages, sub-pages and blogs.
myDiscounts - advertise discounted products & services to our entire audience.
What is this? - This is a cost-effective venue that local & national merchants can use to target our audience. This page, titled "myDiscounts," is a webpage on our site that all registered users (students, alumni, college staff and employers) will have access to at any time. It will feature discounts, incentives and promotions toward products and services.
The main page in this section will have an index of products and services. Advertising will be desirable on this landing page. All users have to go here in order to select the product or service they are looking for. There will be a click-through that takes the user to the product or service they requested. Advertising is desirable and cost-effective on the product/service page as well, which is the front-line for your category.
Advertising on the product/service page mentioned above will consist of lower cost banner ads that must relate to the product/service being offered. These ads (national and local) will be geographically controlled to reach the right user in the right location. For example, clicking on "books" on the main page will take the user to a page with bookstores and websites. Amazon, Booksmillion, etc would want to be here. A local pizzeria would want to be here as well if the user selects "pizza" or "food."
Public Relation Services - robust services to help our clients maintain a media presence at ¼ the price of traditional PR.
Our team of high-energy media savvy professionals will make sure an organization is not overlooked by the media. We know how to get you, your company and your products & services into print, web and TV.
Employer Showcase & Highlighted Jobs - display your organization and job postings as a banner ad.
An employer can bold, highlight and animate job postings throughout the site and have their company name showcased as a banner ad on our main pages. This is done in the fashion of a traditional banner ad but is geared towards the employer and related job postings. When a user clicks the ad, it will take him/her directly to a showcase page with company information, job postings and other information the employer wishes to display.
Focus Group & Market Research Services - ascertain market interest for your company, product or service.
GoliathJobs offers focus group and market research services to organizations interested in targeting our demographic and ascertaining market interest. Our team can create and execute focus groups directly into the applicable demographic. This applies accuracy to a product/service campaign and ultimately a premium ROI. Our team will produce a high-quality, easy-to-read report at the end of the focus group process.
A focus group is a form of qualitative research that includes an interviewer and several qualified respondents. Respondents are asked about their attitude towards a product, service, concept, advertisement, idea or packaging. Questions are usually asked in an interactive group setting where all parties are free to talk. This can take place online or at one of our facilities.
Focus groups are an important tool for acquiring feedback regarding new products, services or topics. In particular, focus groups allow companies wishing to develop a new product to discuss, view and test the product before it is made available to the public. This can provide valuable information about the potential market acceptance.
Our unique model, and accurate respondent universe, is cost effective for any organization.
Customized Career Service Solutions - premium feature for branding, custom URL, reporting tools, etc.
Quite simply, GoliathJobs can build you a site powered by our engine. The sky-is-the-limit and can include premium features such as branding, custom URL, detailed reporting tools, closed-end API and much more. Tell us what you need the site to do, and we can make it happen (within reason!).
Contact Us to Get Started!
Call (203) 989-0855 or click the CALL ME button for more information and pricing. You can also email us via this Contact Us link.
